SHOWING EVERY PIECE AT ITS BEST, WITH A NATURAL LOOK TRUE TO THE MAISON.

For Van Cleef and Arpels, I directed the turntable shoot, a format specific to the Maison that presents each piece from multiple angles. The idea was to stay true to the brand's natural, authentic codes while still taking care with the lighting, to give every piece the best possible rendering. I surrounded myself with the right people to make sure it was done well.

Role _ Art direction and film direction
Agency _ Digital Luxury Group