THIRTY MINUTES, ONE CHAMPION, NO ROOM FOR IMPROVISATION.

I create agile, low-budget content as needs arise, from sponsorship events to communication around new products and partnerships. The challenge is always the same, keeping the brand's universe consistent and impactful, even with lean resources. I also had the opportunity to conceptualize and produce a short film announcing Novak Djokovic's collaboration with Hublot. The shoot was a real challenge, with the athlete's schedule so tight, we had just 30 minutes to get everything. Preparation was the key to success. 

Role _ Concept, creative and art direction, film direction
Agency _ Digital Luxury Group